Ngomhla wama-20 kuFebruwari, i-lululemon yasebenzisana nenkampani entsha yase-Australia ethengisa ubuchwepheshe bendalo i-Samsara Eco ukuze iqalise imveliso yokuqala yehlabathi ye-nylon 6,6 ephinda isetyenziswe nge-enzyme, nto leyo ephawula inqanaba elikhulu ekusetyenzisweni kwakhona kwempahla yelaphu ukuya kwimpahla yelaphu kunye nomsebenzi we-lululemon wokudala inkqubo yendalo ejikelezayo. I-lululemon isebenzise i-nylon 6,6 ephinde yasetyenziswa eyenziwe ngeteknoloji ye-Samsara Eco ukwenza isampuli ye-top yayo ende enemikhono emide ye-Swiftly Tech, okokuqala i-nylon enjalo iphinda isetyenziswe ngale ndlela.
Malunga nezigidi ezi-4 zeetoni ze-nylon 6,6 ziveliswa minyaka le, enye yezona plastiki zisetyenziswa kakhulu kwishishini lempahla kunye nefayibha yesiseko se-lululemon ukwenza uninzi lweemveliso zayo ezithengiswa kakhulu, ezifana ne-Align kunye ne-Wunder Train leggings. I-nylon 6,6 idume ngobunzima bokuphinda isetyenziswe kwaye isetyenziswa kakhulu kumashishini afana nefashoni, iimoto kunye ne-elektroniki ngenxa yeempawu zayo eziqinileyo nezihlala ixesha elide. Namhlanje, i-nylon ephinda isetyenziswe idla ngokwenziwa ngenkunkuma yezinto ezisetyenzisiweyo emva kwemizi-mveliso, kwaye kukho inani elincinci lezinye iindlela eziphinda zisetyenziswe ezihlangabezana nemigangatho yokusebenza kwemveliso ye-lululemon. Itekhnoloji ye-Samsara Eco isebenza ngokusebenzisa ii-enzymes ezilungisiweyo ukuqhekeza imixube ye-nylon 6,6 yokwenziwa ukuze iphinde ivelise i-nylon 6,6, enokuguqulwa ibe yimpahla.
UYogendra Dandapure, uSekela Mongameli we-Raw Materials Innovation eLululemon, uthe: “Iisampuli eziphambili zikaLululemon Swiftly zingaphaya kokuvelisa izinto ezintsha – zimele amathuba anomdla kunye nefuthe elinokufezekiswa ngokusebenzisana kunye nentsebenziswano phakathi kwamashishini. Olu tshintsho luphawula utshintsho kungekuphela nje kokuvelisa izinto ezintsha ezizinzileyo kwiimpahla, kodwa nakumashishini onke afuna ukutshintshela kwimodeli ejikelezayo. Sijonge phambili ekuqhubekeni nokusebenza neSamsara Eco ukunceda ekuqaliseni obu buchwepheshe butsha kwiinyanga nakwiminyaka ezayo.”
Ngaphezulu kwama-90 ekhulwini e-nylon esetyenzisiweyo kwisampulu nganye ye-lululemon Swiftly top iveliswe kusetyenziswa inkqubo yokubuyisela i-enzyme ye-Samsara Eco, kwaye ezi sampuli zibonelela ngokulingana okufanayo, imvakalelo kunye nomgangatho olindelwe ziindwendwe kwiimveliso ze-lululemon. Isampulu ye-Swiftly ikwabonise umbono wenkampani we-end-to-end loop wokuthatha impahla ye-lululemon nylon, kuquka ne-lululemon leggings, ekupheleni kwesigaba sobomi kwaye uyidibanise nezinye izinto ezingezizo ezendwangu ukwenza i-nylon ephinda isetyenziswe ukuze isetyenziswe kwiimveliso ezintsha ze-lululemon.
UPaul Riley, i-CEO kunye nomseki weSamsara Eco, uthe: “Intsebenziswano yethu ne-lululemon imele inyathelo eliphambili ekusombululeni umngeni wenkunkuma yelaphu kwaye ibonisa amandla okwenza inkqubo yendalo ejikelezayo ngokupheleleyo yempahla. Siqale nge-nylon 6,6, kodwa njengoko siqhubeka nokwandisa ithala lethu leencwadi zee-enzymes zokutya iplastiki, oku kubeka umkhondo wamathuba okuphinda kusetyenziswe izinto ezintsha kumashishini ahlukeneyo. Eli lixesha elibaluleke kakhulu kwikamva lemfashini ezinzileyo kunye nokuphinda kusetyenziswe izinto ezintsha.”
Njengoko bekuxeliwe ngaphambili:
I-lululemon ibhengeze ubudlelwane beminyaka emininzi nenkampani entsha yase-Australia i-Samsara Eco, inkampani esungula ubuchwepheshe be-eco-tech, ukwandisa umjikelo ngokusebenzisa ukuphinda usebenzise ilaphu libe yilaphu. Ngale ntsebenziswano intsha, i-lululemon isebenza ukwenza i-nylon kunye ne-polyester engasetyenziswanga ngokungenamda kwiimveliso zayo isebenzisa le nkqubo ijikelezayo.
Olu budlelwane ngumzekelo wamva nje wenjongo yenkampani iBe Planet kunye nenyathelo elinomdla lokufezekisa inkqubo yendalo ejikelezayo ngo-2030. ISamsara Eco ikhokela ekusetyenzisweni kwakhona kweplastiki okungenamkhawulo, iphinda isebenzise imixube yenylon kunye nepolyester esebenza kakuhle esembindini weemveliso zelululemon.
“I-Nylon iselithuba lethu elikhulu lokufezekisa iinjongo zethu zemveliso ezizinzileyo zika-2030. Olu budlelwane lubonisa ithuba lokujongana neemfuno ezingafezekiswanga ngokusebenzisa ubuchule obudibeneyo.” UYogendra Dandapure, uSekela Mongameli we-Raw material Innovation eLululemon, uthe, “Ngenkqubo yokucubungula ii-enzymes zeSamsara Eco enelungelo lobunikazi, siqhubela phambili ukuguqulwa kwenkunkuma yempahla ibe yi-nylon kunye ne-polyester ekumgangatho ophezulu, eya kusinceda sifezekise umbono wethu wokuphinda sisebenzise.”
Olu lutyalo-mali lokuqala lwe-lululemon kwinkampani yokulahla inkunkuma kunye nentsebenziswano yokuqala ye-Samsara Eco kwishishini lempahla. Emva komjikelo wenkxaso-mali ye-Series A ye-$56 yezigidi kunyaka ophelileyo, ubudlelwane kunye notyalo-mali lwe-lululemon luza njengoko i-Samsara Eco ilungiselela ukuthengisa, izisa amandla okulahla inkunkuma angenamkhawulo kwishishini lefashoni. Eli linyathelo elibalulekileyo kwimephu yendlela ye-Samsara Eco yokulahla inkunkuma yeplastiki eyi-1.5 yezigidi ngonyaka ngo-2030. Zidibene, ezi nkampani zimbini ziya kuvelisa i-nylon entsha ehlaziyiweyo kunye ne-polyester kwinkunkuma yempahla, zizisa ezinye iindlela ezingasebenzi kakuhle kwizixhobo ezibalulekileyo kwishishini lempahla esebenza kakuhle.
UTed Dagnese, iGosa eliyiNtloko leeNkonzo kwiLululemon, uthe: “Intsebenziswano yethu neSamsara Eco linyathelo elibalulekileyo eliya kwinkqubo yendalo ejikelezayo. Siqhuba uphuhliso kulo lonke uthotho lwexabiso kwaye sivuya kakhulu malunga nokuba oku kuthetha ukuthini kushishino lwempahla yokusebenza lwehlabathi kunye nohambo lwethu oluya kuphele amandla.”
Ukuphinda kusetyenziswe izinto kuya kudlala indima enkulu kwixesha elizayo leevenkile kunye neempahla. I-lululemon iqhubela phambili uthotho lwayo lwexabiso, kuquka
Izinto Ezizinzileyo: Ku-Epreli ophelileyo, i-lululemon yazisa iimveliso zayo zokuqala ezenziwe nge-nylon esekwe kwizityalo ezivela kwimithombo evuselelekayo njengenxalenye yobudlelwane beminyaka emininzi nenkokeli yezinto ezizinzileyo iGeno.
Amava Abathengi: Ukusebenza kakuhle okuqhubekayo kunye nokubandakanyeka okuphezulu kwinkqubo yorhwebo ngokutsha ye-lululemon ye-Like New kuye kwandisa ubomi boyilo lwemveliso.
Ukuphinda usebenzise impahla yelaphu: Kunye neSamsara Eco, ilululemon iphinda isebenzise impahla yayo ibe ziimveliso ezintsha ezisebenzisa inkunkuma ukufakela inylon kunye nepolyester ephinde yasetyenziswa.
“Siyaziqhenya ngokuba olu budlelwane luphazamisa ishishini leempahla. Amandla eSamsara Eco okuphinda asebenzise amalaphu axutyiweyo, kuquka nenylon, anika isisombululo esibalulekileyo kumceli mngeni wenkunkuma yelaphu. Oku akukaze kwenzeke ngaphambili, kwaye ukusebenzisana ne-lululemon linyathelo elibalulekileyo eliya kukhawulezisa uhambo oluvaliweyo lokuphinda asebenzise amalaphu.” UPaul Reilly, i-CEO kunye nomseki weSamsara Eco.
I-lululemon izibophelele ekwenzeni iimveliso ezingcono ngandlela zonke ngokubeka iinjongo ezisekelwe kwisayensi ezisisiseko seenjongo zesenzo semozulu ezichazwe kwi-Brand Impact Agenda.
Imithombo: Iintloko zefayibha yekhemikhali, i-lululemon, i-NTMT Textile Izixhobo ezintsha, inethiwekhi
Ixesha lokuthumela: Matshi-05-2024